Product launch + first clients acquired

Goowit is a professional network designed for users to self-knowledge, development of hard and soft skills and strategic connections.

It was important for them to work with a partner who understood how to launch product and deliver high-quality work. When we met, they were launching a new software and were looking for strong strategy that would inspire prospects to book a call to learn more.

As goowit is a professional networking company, their audience is definitely on LinkedIn. So I created a acquisition funnel strategy via social Selling and Outbound Coldmail for ICP.

I wrote copy for almost every part of their customer acquisition funnel, including cold email sequences, landing pages, and email sequences for their primary customer acquisition funnel.

As they grew, my partnership with them grew as well. With my help, Goowit was able to launch new product to market without having to overload their internal team. As a result they was able to won the new first customers and validate product more and more.