MQL conversions lifted by 40%+

Brazsoft is Saas B2B startup in the digital agriculture segment in Brazil. The company is committed to creating value for farmers and is dedicated to increasing the efficiency and productivity of the Brazilian agricultural sector.

Brazsoft has seen a significant increase in its users in the past few years and were looking to increase that number.

In order to achieve this, the company uses a combination of search ads and social ads. The goal is to increase conversions, which will lead to increased visibility and awareness of Brazsoft.

The primary objective of the campaign is to increase visits to the website. The second objective is to increase the conversion rate of the website.

To achieve this, the campaign uses a mix tactics:

• CRO nas principais páginas de conversão
• Copywriting com foco nas dores dos clientes
• Teste A/B
• SEO on page nos conteúdos já existentes
• Máquina de Distribuição de conteúdo nas redes sociais
• Facebook ads para geração de leads

Since the campaign started, Brazsoft has seen a 141% increase in the number of visitors to the site in 7 months. Furthermore, the conversion rate of the site has improved by a 40.02% % in 7 months.